During Skåne Innovation Week, we gathered some sharp minds to envision the future with us. Together with Andreas Bergh, Lund University, Olof Dellien, Arm, Martin Gren, Axis Communications, P-A Hedin, Sigma Connectivity, Jeanna Kimbré and Johan Svenér, Sony and Henrik Wiberg, Volvo Car Sverige we talked about future trends, challenges and opportunities. We were guided through the day by the amazing Trine Grönlund.
If you believe in a good future, does that mean that you are naive? Andreas Bergh from Lund University talked about how scientists talking about dystopian trends are often seen as more serious compared to the ones talking about opportunities in the future. “Some say cities will be crowded and the countryside will die out, but development is not linear, some will accelerate and others will decrease”, commented Andreas.
“I will probably be the fool in the room but I predict the future to be good! said Olof Dellien, Design Centre Manager and Director of Engineering at ARM. He envisioned a future where we use technology and AI for prevention, like within Medtech where sensors will diagnose you before you get ill and AI can be used to create targeted medicine, just for you.
Another trend that was discussed was the shift from a tech focus to a human centric way of thinking when it comes to future solutions. “We like to talk about poetic intelligence, or quiet tech.
People want to be immersed in technology, but they do not necessarily want to see it,” said Jeanna Kimbré, Director and Head of Design Centre Europe at Sony. “The digital and the real, privacy and openness need to work really well together. Moving into the future we need to think of the Kendo – the look and feel,” said Jeanna.
Henrik Wiberg from Volvo Cars continued and talked about an increased customer focus and the changes in business models within the company; “To prepare for the future diversity we will pivot to where we make it less complicated to own a car, like offering a subscription model.”
Are we being naïve when it comes to AI?
Trine Grönlund asked the question if we are naïve when it comes to automation and AI, should we be more cautious?
“We can’t fight the future, so why not think of it in terms of #cobots rather than man vs machine”, said Olof Dellien from ARM on the question if robots and AI will prove to be the biggest threat to humanity in the long run. Martin Gren from Axis agreed, “we have AI everywhere and still we need humans to go through large amounts of big data. Diverse and creative thinking will always complement algorithms.”
Collaboration is key
The panel of speakers were in agreement that talent attraction, internal processes and partnerships are key if you want to create the future. “Finding innovative ideas within an organisation is not the problem, Martin Gren from Axis said, “it’s finding the time, money and commitment in an organisation to make them happen”.
“Why should we all try to innovate new things, when so many great solutions are already here? No company will survive without partners, said P-A Hedin, Head of Medtech & Senior Director Sales at Sigma Connectivity. “The technology is rarely the problem, within Medtech for instance, legal issues is one of the reasons why the development here is slower compared to other industries.” Johan Svenér Vice President, Research & Incubation & IoT Business Group Europe at Sony agreed, “We work with new ideas in open innovation and with partners to test them out.”
The only way to predict the future is if you can invent it
So how do you predict the future? Well according to Andreas Bergh, Lund University, the only way is to be a part of inventing it.
So, let’s get to it and create a better future, together!
Ideon Science Park has been mentioned as one out of 13 brain belts where the smartest people in the world live and work. Let´s make even more use of that! With the Ideon Mentorship Program we want to connect the experienced leaders in the park with entrepreneurs who want to learn how to grow their business. The mentors, the experienced leaders, have serious scale-up skills to teach and important connections to offer to the right mentee. By helping each other they can both grow and who knows – it could be the start of something fantastic! Here is your chance to get to know one of our amazing mentors – Staffan Gestrelius – a bit better.
Staffan Gestrelius has a Master of Science degree in Technical Physics and a BA in Business Administration from the University of Lund. After 10 years at the university and another 10 years at big companies Gestrelius co-invented the interactive graphical interface QlikView, which led to the creation of QlikTech International AB, where he also worked as CEO for the first six years.
Staffan Gestrelius was IT Manager at Astra Draco when he founded QlikTech in 1993 with Björn Berg.
“We did a consultancy work for Astra Draco. It became such an exciting product that we could apply for a patent, “says Staffan Gestrelius to Sydsvenskan in an article from 2010.
Qliktech expanded, but much of the revenue came from consulting work.
“The most critical point was the mid 1990s. For many years, when we carried out the balance between developing and providing us with consultancy work, Staffan Gestrelius says in the article.
In 2001, Staffan founded the company Capish and now serves as Chief Scientist and Chairman of the Board. Capish is a software company developing innovative products for data integration and data exploration. He is also involved in various degree in several other companies in the region.
How it works
Each mentor will offer a total of ten hours of mentoring during 2018 and to win the award – two hours in a one on one meeting with each mentor – you need to compete with the winning argument of why it should be you!
You as a mentee will be responsible for booking the meetings and prepare scaleup related questions to discuss. At the end of the year, the mentee will provide Ideon with feedback about what they learned, you will also be featured in social media stories during the year.
Five lucky winners will be awarded the 35th Anniversary Mentorship Award on the evening of September 28, when we celebrate 35 years of innovations in the park.
Who can apply?
The mentorship program is open for applications for entrepreneurs who are currently at Ideon Science Park.
So what are you waiting for, apply today for the chance to a one-on-one conversation with Staffan!
“I am happy I didn’t know about all the hard work it would take, even if I am glad for the results today”. This was said by Jon Hauksson at our Sharp Minds Session last week. During this breakfast, we met with Jon Hauksson, co-founder of Storytel and Anders Bengtsson, one of the investors in the company. The conversation focused on the ups and downs of Storytel, the relationship between the founders and the investors and what attracts an investor to a company.
“This image is from 2005, very early in our journey. We borrowed a corner at the Storyside stand to showcase our product, then called Bokilur. You can see me and Jonas Tellander, co-founder and CEO of Storytel. We later bought Storyside in 2013.”
Storytel was founded in 2005 by Jonas Tellander and Jon Hauksson, but the company was called Bokilur back then. Jon explained that they had plans to work together with Audible as a partner in the Nordic countries, but the deal was cancelled at the last minute. “We were sad about it for a while, like four hours, and then decided to start our own company”, Jon said with a laugh. “Jonas was working from Switzerland and me from a basement in Staffanstorp and I was getting bored so I went to Ideon Innovation to join the incubator and get an office”, Jon explained how the company ended up at Ideon. “We have our head office in Stockholm today, but some development is still done here in Lund”, he commented.
How did Anders and Jon meet?
“Jonas Sjögren believed in us and invested in our company for many years, but finally he asked us to find other investors and that is how we met Anders,” Jon explained.
“I met Jonas Tellander and Jon at a meeting with Connect Syd. They were on time, which is a very good start,” Anders said. He went on to explain that even though he didn’t know much about streaming services, he was familiar with the publishing industry and he saw that digitalization was coming. This, combined with the opportunity to invest together with two other angel investors from Connect, made him decide to invest in Storytel. Another important aspect for Anders was that he believed in Jonas and Jon and that they were well prepared and had a balanced forecast.
What is a good investor like?
Today, Jon does not have an active role in Storytel, he has instead moved forward as an angel investor himself. Anders still has interests in Storytel and comments that he enjoys the service very much and listens to quite a few audiobooks, especially thrillers. Does Jon have any advice on what to focus on when looking for investors?
If you are looking for an investor, make sure that they believe in you, was the message. “You don’t want investors who only see you as a money maker, you want people who believe in your company and idea,” Jon said.
What do the investors look for?
“I am interested in a long-term relationship when I invest, but I also look at the management and the forecast of the company” Anders explained.
He also said that if you can, you should invest in 8-10 companies to spread the risks, otherwise venture capital funds might be a better option. He too, focused very much on the person behind the company before he made a decision to invest.
“If I like the idea, then I start to look at the person or the team in the company. They have to have endurance, that is the most important factor for me”, Jon said.
Do you want Jon as a mentor?
If you want more business advice from Jon, apply to the Ideon Mentorship Program! He and four other Sharp Minds will meet with five lucky entrepreneurs in 1-1 sessions and the program is open for applications for all Ideon companies with the mindset to grow. Apply here!
With the Ideon Mentorship Program we want to connect the experienced leaders in the park with entrepreneurs who want to learn how to grow their business. The mentors, the experienced leaders, have serious scale-up skills to teach and important connections to offer to the right mentee. By helping each other they can both grow and who knows – it could be the start of something fantastic! Meet our first mentor – Jon Hauksson, co-founder of Storytel and now angel investor!
Jon Hauksson has a Bachelor and Master’s Degree in Computer Science from Lund University. In 2005 he co-founded Storytel Sweden AB together with Jonas Tellander who is the current CEO. In the beginning, the company was called Bokilur.
“This image is from 2005 when me and co-founder Jonas Tellander were offered to borrow a corner at the Storyside stand to showcase our product. Later on, we actually bought Storyside”, Jon explains.
Until recently, Jon was the Technical Manager of Storytel. During the last couple of years Jon has been acting as an Angel Investor for many startups and has now stepped down from the operational role in Storytel. Some of the startups that he has invested in are Delibr, Elobina, Dream Troopers AB (where he is also a Board Member) and Beatly.
About his role as a mentor in the program, Jon has this to say:
“I am in the program to share, meet interesting entrepreneurs, learn new things and hopefully find companies to invest in.”
Sharp Minds Sessions with Jon Hauksson and investor Anders Bengtsson
Want to know more about Jon and his journey with creating Storytel? Then don’t miss the Sharp Minds Session on May 8th! Here, we will hear the story about Storytel and how Anders Bengtsson came to invest in the company. What has the relationship between entrepreneur and investor been like? What was it that grabbed Ander’s interest in the first place? How are Jon and Anders collaborating today? This and more at our first session May 8th at Edison Park. Sign up here!
#IDEON35 Nils Rydbeck was head of development in Lund for the team developing cell phones at Ericsson here at Ideon. Here he is showing off the Hotline phones; Hotline 900A came in 1986, as did the smaller NMT 900 c, which used battery, contact and charger from the company’s police radio. To the far right you can see the GH 172 which came in 1992 and was Ericsson’s first GSM phone.
The Ericsson lab at Ideon was opened on September 29, 1983. Nils Rydbeck became the head of development in 1985.
“My vision was to create freedom – in every pocket. When others asked how many would use mobile phones, we talked about how many mobile phones each person would have in the future”, said Nils in an interview with Sydsvenskan in 2008.
Mats Lindoff, later the head of technology at Sony Ericsson, offers this description of his first meeting with Rydbeck while Lindoff was a young researcher: “I was working in the computer department at the Lund Engineering faculty and would probably have stayed on there. But then Nils Rydbeck came to see me and a number of other young engineers and showed us the new mobile phone that ERA had developed. It looked like a police radio and was pretty large and cumbersome. ‘In 10 years it will all fit into a matchbox,’ he said. I went in to my professor’s office and said goodbye and thanks for everything. Then I started working in a shed at Ideon along with 25 others.”
Ideon, Sweden’s first Science Park, celebrates 35 years during 2018 and in order to celebrate the Ideon spirit, where we all help and support each other in the park, we are now launching a mentorship program where successful entrepreneurs and corporate leaders will offer advice and connections to selected entrepreneurs.
The program will be open for everyone who has a business at Ideon today and they can sign up to be a mentor or a mentee. To kick-start the program and celebrate a bit extra during the anniversary, Ideon has enlisted prominent Ideon figures to be the first mentors; Martin Gren, co-founder of Axis Communications, Jon Hauksson, co-founder of Storytel, Charlotta Falvin, experienced CEO and experienced board member, Pierre Elzouki, co-founder of Scalado and Staffan Gestrelius, co-founder of QlikTech.
”With the Ideon mentorship program, we want to connect the experienced leaders in the park with entrepreneurs who want to learn more about how they can grow their business. The mentors, the experienced leaders, have great knowledge to share and a large network that they can offer the mentees. By helping each other, they both grow and who knows, this could be the start of something amazing!” says Mia Rolf, CEO of Ideon Science Park.
The mentorship program with the five mentors starts in September and the program will then continue after the turn of the year, and then all Ideon employees will have the opportunity to sign up as a mentor or mentee to exchange experiences and ideas.
”Ideon has meant a lot for me on my entrepreneurial journey and now I look forward to sharing my learnings to hungry Ideon entrepreneurs asking me wise questions”, says Martin Gren.
Who can apply?
Entrepreneurs who have companies at Ideon Science Park can apply for the program, and in the application, they will write down information about their growth goals, backgrounds and reasons as to why they should win a place in the program.
Announcement of winners
Five mentees will be selected by the mentors and the winners will be presented during the Ideon anniversary party on September 28th.